- To minimize and ultimately eliminate the generation of waste by promoting reduction, reuse, and recycling initiatives in urban areas.
- To implement sustainable waste management practices that prioritize resource recovery and energy generation from waste materials, thereby reducing the reliance on landfills and incineration.
- To engage and educate communities on the principles of zero waste and empower individuals to participate in waste reduction efforts through awareness campaigns and educational programs.
- To establish collaborative partnerships with local governments, businesses, and non-profit organizations to develop and implement comprehensive waste management strategies tailored to the unique needs of urban environments.
- To advocate for policy changes and regulatory measures that promote the circular economy and incentivize sustainable production and consumption practices within cities.
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