Funders around the world update their grant-making policies from time to time to reflect the realities of the current times. In addition, they constantly refine their priorities based on emerging needs and challenges. For example, many donor agencies have started focusing on health and hygiene post-Covid.
Similarly, based on new research and evaluations, funders may change their policies and strategies to match the findings. For example, a funder may shift its focus from education to environmental conservation in response to growing concerns about climate change.
Government laws, regulations and priorities change in different countries and funders need to align their strategies with them for effective impact and cooperation.
Successful fundraisers keep a close watch on these developments as it gives a competitive advantage when applying for funding. In addition, by monitoring these trends, they ensure that their projects align with the goals set by funders, thus making the proposal more attractive.
Grant funders appreciate applicants who demonstrate an understanding of their priorities and interests. By staying informed about trends in grant writing, you can engage in more meaningful conversations with funders, showcase your knowledge, and build stronger relationships with potential funders.
Overall, watching trends in grant writing is crucial for staying relevant, maximizing funding opportunities, and increasing the impact of your projects. It helps you tailor your proposals to the specific interests and priorities of funders, improving your chances of securing funding and making a positive difference in the communities you serve.
So what are the current trends that funders look for in your proposals?
Emphasis on Data and Measurable Outcomes:
Funders are increasingly interested in data-driven proposals that demonstrate clear goals, objectives, and expected outcomes. Fundraisers need to focus on collecting and presenting relevant data to support the impact of their projects.
Collaboration and Partnerships:
Grant applications that showcase collaborations with other organizations or stakeholders tend to have a competitive edge. Funders appreciate initiatives that leverage resources, expertise, and networks through strategic partnerships.
Focus on Equity and Inclusion:
Grant funders are placing greater emphasis on equity, diversity, and inclusion. NGOs should address how their projects will promote equal access and opportunity, engage marginalized communities, and address social disparities.
Sustainability and Long-Term Impact:
There is a growing interest in funding projects that have long-term sustainability beyond the grant period. NGOs should highlight how their initiatives will continue to thrive and have a lasting impact after the grant funding ends.
Technology and Innovation:
Grant applications that incorporate technology solutions, innovative approaches, or digital platforms are gaining attention. Funders are interested in projects that leverage technology to address social, economic, or environmental challenges.
Focus on Mental Health and Well-being:
Given the global rise in mental health concerns, grant funders are showing an increased interest in projects that support mental health and well-being initiatives. NGOs should consider how their projects can contribute to mental health promotion and support.
Grant Writing in a Digital Era:
With the shift to online platforms and remote work, NGOs need to adapt their strategies to effectively communicate and collaborate digitally. This includes submitting electronic applications, participating in virtual meetings, and utilizing digital tools for project management.
Grant Transparency and Reporting:
Funders are placing greater emphasis on transparency and accountability. NGOs should be prepared to provide detailed and timely reporting, including progress updates, financial documentation, and impact assessment.
COVID-19 Response and Recovery:
In light of the global pandemic, grant funders are prioritizing projects that address the immediate and long-term impacts of COVID-19. NGOs should align their proposals with the current needs and challenges faced by communities and organizations.
Remote Grant Monitoring and Evaluation:
As travel restrictions persist, funders are exploring innovative ways to remotely monitor and evaluate grant-funded projects. NGOs should be familiar with remote monitoring techniques and how to effectively report progress without in-person site visits.
It’s important for fundraisers to stay updated on the latest trends and adapt their approaches accordingly. Keeping track of funding priorities, industry news, and funder preferences can help NGOs craft more competitive and compelling proposals.
