Topic: “Social Media for Fundraising”
Date: Thursday, March 1, 2012
Time: 5:30 PM – 7:00 PM GMT
Click here to know the exact time of the Online Seminar in your Country
On popular demand, we are again organizing the Online Seminar on “Social Media for Fundraising” on March 1, 2012 at 17:30-19:00 GMT at a new time convenient to participants from the Western Hemisphere and the Americas.
Introduction
Tweets, e-newsletters, web 2.0 — gone are the days of slow paced, one-way communication. Nonprofit professionals today have extraordinary opportunities at their fingertips to connect with resources that extend far past their location. However, with this rapid growth, it is critical to stay in tune with all the new developments. As Web 2.0 evolves into Web 3.0, a lack of knowledge on of the basic social media landscape and it’s applications can waste valuable time and money.
While tools such as twitter and e- newsletter may not be difficult to use individually, integrating it into your fundraising strategy can be challenging. Increased understanding of the different channels can help to maximize your time and optimize your efforts. This interactive web-based seminar aims to inform managers and fundraisers on using social media to increase visibility and raise funds through an introduction to the basics of social media and its applications.
Objectives
The Social Media Online Seminar will provide basic information on the following topics:
- The Social Media landscape (including an overview of Twitter, Facebook, LinkedIn, and e-Newsletters)
- Identify how to best participate and engage with donors and potential funders
- Strategy for integrating social media management into your work plan
Course Program
| Date | Time | Modules |
| 1 March 2012 | 5:30 PM – 7:00 PM GMT
(Click here to know the exact time of the Webinar in your Country) |
How to use Social Media to increase visibility and raise funds?
|
Participants
This course is ideally suited to fundraisers who want to build their fundraising capacity through increased understanding of communications and social media- Executive Directors/NGO managers who are responsible for donor relations, and, individuals who want to develop their professional skills and effectiveness.
Training Methodology
The course will be delivered through an online seminar (also known as webinar). A webinar or online seminar is a web-based seminar where the training will be offered entirely through the internet. Registered participants will be get invitations to visit the webinar website, where they can attend the course program. Participants from any part of the world can attend it. Even if you miss attending the live webinar, there will always be an option for you to watch the recording webinar on your computer and access the related materials.
This webinar, or web-based seminar, training program gives you the information you need to fundraise for your NGO effectively in a convenient, inexpensive and yet interactive way.
The course will consist of a 60 minute presentation where you will see the slides and hear the trainer, followed by a 30 minute Q&A session during which your questions will be answered by the trainer in real time.
This course is supported by extensive additional materials for participants to use after the course, including access to the webinar presentation, webinar slides, and training materials. Registrants who have difficulty in attending the ‘live’ webinar can watch the recorded webinar at their convenience.
About the trainers
Joleen Ong is the Communications Manager at Social Accountability International (SAI), and has been using communications and social media to raise visibility and funding for social issues over a decade. At SAI, she manages its social media channels, and has produced over 35 email newsletters in three years in addition to increasing its subscriber base by over 160%. Prior to SAI, she has worked on a successful social media campaign for Fair Trade on student campuses, and edited two award-winning short documentaries. She has given numerous presentations to schools, activist groups, foundations and nonprofits on how to leverage social media to increase visibility and raise funds. Based on New York, she is also a member of the Nonprofit Technology Network, NTEN.
Date and Timings
1 March 2012 at 15:30 PM – 7:00 PM GMT
Click here to know the exact time of the Online Seminar in your Country
Registration Fee:
Developed Countries: US $70
Developing Countries: US $50
Registration:
Registrations are now closed!
